Since the beginning of this year, Sichuan wood flooring business from large areas of the country suffer from snow and ice disaster when sales began to decline, mainly due to traffic congestion, manufacturers shipping and receiving are difficult, coupled with positive home improvement season, the market weakness, a lot of production companies have to sell their hopes after the end of the first quarter. However, while the market has begun to recover, marketing channels warming, wood flooring sales climbed on the occasion, the 5.12 earthquake. This major disaster, but also to the whole of Sichuan wood floor again been very serious stage big test. The real test is just beginning Reporters from the Sichuan floor strategic cooperative alliance was informed at the time of the disaster,acid and alkaline resistant plastic structural floor Dekor, SITA, the new elephants, like Kyrgyzstan, Hong, nature, willing to Dili Asia, regal, Guodong and many other flooring companies actively engaged earthquake relief , making a donation, fully reflects the social responsibility of corporate citizenship.

After the earthquake, they have started to expand their own production of self-help, as the hardest hit businesses, currently difficult to deal with is clearly not short of, it is mainly reflected in: plant and equipment damage, casualties to be dealing with the aftermath; sales network boroughs, two, three cities badly damaged goods stores shop to be repaired or rebuilt; changes in market structure, the real estate industry by the upstream influence home decoration and renovation projects plummeted; one consumer psychology and consumer behavior changes,No deformation patio floor Cameroon to buy the floor is not a sort of consumer durables urgent needs of everyday life. Since Sichuan the hardest hit in more than 40 counties and cities, as in the channel network as the lifeblood of a single category of products, wood floors, after six months of this year will enter a relatively difficult marketing period, that is, the real Sichuan flooring companies ordeal has just begun. Who can hold the hand of the market??

Needless to say, at this difficult time of reconstruction, Sichuan flooring companies to carry out self-help production at the beginning, a great place to develop marketing strategies in the second half of the first strong corporate brand, large scale and strength can only be said to be the foundation good, but the face of the uncertainties of the market, in fact, the size of the companies are in the same starting line, the first to adapt to market changes, the positioning accuracy Xianpao step, namely who won the initiative, first started as a disaster and greatly boost the market demand is undoubtedly the building materials industry, especially steel, cement, paints, pipes, glass and other industrial products bear the brunt, possibly even in short supply. But as home products, common wood plastic composite fenceflooring, doors, cabinets, lighting, furniture, sanitary ware, fabric etc. led depends on the upstream industry chain, submitted to the amount of upstream real estate industry, home improvement market recovery, both a direct impact on home sales in the latter part of the product. Is waiting for market recovery, or go upstream, courage to fight tough battles, apparently every floor in Sichuan enterprises quality of the team, management, marketing strategy and service system of a comprehensive test.