Shopping :: Top Nike Jordan B'MOOn The History Of Nike Basketball Shoes There are numerous different athletic shoes that anyone can select from today. A person will choose them according to what these are essential for of course, if someone plays a particular sport or not. One in the top selections for a hoops player will be Nike basketball shoes. The company was basically founded in 1964 by Phil Knight. At that time the business was called Blue Ribbon Sports and later had its name changed. The name Nike Nike Mercurial Superflychosen after a dream was had incorporating the Greek Goddess of victory which has the same name. Shortly after the name change the business patented their well-known swoosh for emblem. The early sneakers were created using a sole that featured Air Sole units. These soles were created using bags of pressurized gas inside them so they really would compress at impact then spring back to size. This technology was brought to them by a former aerospace engineer. In 1984 the business signed Michael Jordan to an endorsement contract. Michael Jordan was, in those days, just entering the NBA and making his presence felt there and in marketing. The year after signing on with Nike his shoe became the signature model for them, the Air Jordan. Michael's Air Jordan line brought the basketball spotlight to the business. The shoes just weren't in a position to be worn within a game simply because they didn't fulfill the league dress code in those days. Even though he was wa @uc@iai668a2mv@uc@